2022 was once again a rather exceptional year for SIMEXA, the international outdoor furniture experts. Despite a difficult international context, marked by many geo-strategic and economic complications, global inflation due to factors related to energy, transport and raw materials, SIMEXA has been able to strengthened its position and continue its development at the international level.
Past year’s main milestone was the opening of the Messara Living flagship store in Sharjah, UAE, a magnificent space dedicated to furniture and decor for the hospitality industry of the GCC. SIMEXA also lead many communication and advertising actions to promote its partner brands on all occasions, including a strong presence at the world’s most important fairs
Messara Living’s showroom in Sharjah: A flagship store for SIMEXA, the outdoor experts.
In September 2022, SIMEXA opened a brand new showroom of more than 1000 m2 with its local partner in the UAE, Messara Living. In this exceptional space, SIMEXA introduced all of its outdoor and indoor/outdoor brands and collection, to the delight of hoteliers, restaurateurs, and owners of hospitality establishments from all the United Arab Emirates.
The Messara Living Showroom in Sharjah, UAE.
Strengthened partnerships with brands
Launched in 2021, the partnerships with Lafuma Mobilier and Arkema have been strengthened with increased visibility of the products of these two international brands, triggering an excellent response from the market. This success is certainly due to the quality and authentic design of Lafuma and Arkema products, but also to the efforts made by SIMEXA to showcase them in downloadable distribution brochures.
In 2022, SIMEXA contributed through its communication actions to developing the growing interest of hospitality industry players for new exclusive products from the new Maiori and Skyline Design catalogues. These catalogs will be presented from the beginning of January on the SIMEXA.com website.
Downloadable brochures to become a local distributor
A presence at the biggest international events
In 2022, SIMEXA participated in the most important international fairs in the outdoor furniture industry. Always a good opportunity to put forward our favorite brands and the new collections.
Our favorite partners brands presented at Salone Del Mobile or EquipHotel Paris.
2022 was great, and we can’t wait for 2023!
Many milestones, new catalogues, and international events for SIMEXA in 2023. Stay tuned for what to expect in 2023 with SIMEXA!
